Tullis Russell Coaters
The Brief:
To develop the Tullis Russell Coaters brand to engage new customers in the label sector.
The Solution:
Development of the new ‘Labelstock’ brand & communication plan. This was a multi media campaign.
Deliverables included:
Brochures – Website – Exhibition stands – Sales packs – Direct mail – Promotional giveaways
Certas Energy
The Brief:
To rebrand from GB Oils to Certas Energy to lead and inspire employees and the oil distribution industry, with a strong recognisable brand.
The Solution:
Full business re-brand from corporate literature through to tanker livery. This was to be launched internally to 2500 employees with a management conference and then taken as a roadshow to all employees. Not only did this re-invigorate their employees, it also was the 2015 winner of the ‘Best internal communication of a re-brand’ at the Transform Awards.
Deliverables included:
Consistent set of brand guidelines – Office interior – Tanker livery – Brochures – Website – Exhibition stands – Sales packs – Direct mail – Promotional giveaways
